National Convention
Each year, the American Legion Auxiliary holds its largest national gathering — National Convention. Alongside The American Legion and Sons of The American Legion, all of ALA’s 52 departments (states) are represented as they come together to vote on changes to the organization’s constitution and bylaws and elect a new national president and officers. More than 1,400 ALA members attend the convention as a way to network and meet fellow members across the country, attend sessions pertaining to mission outreach, participate in special luncheons honoring women veterans, and more.
(Due to COVID-19, the 2020 National Convention was postponed to 2021.)
American Legion Auxiliary National Convention States Dinner (1,400 Legion Family attendees and guests): $35,000
www.ALAforVeterans.org/Meetings/National-Convention
American Legion Auxiliary National Convention Public Spirit Award Sponsorship (700+ attendees at the luncheon to honor recipient): $15,000
www.ALAforVeterans.org/Meetings/National-Convention
National Executive Committee Meeting at National Convention (100+ attendees comprised of department and national leadership): $2,500
Special Centennial Celebration National Convention Sponsorship Opportunities
100-year celebration event
Mission Training Sponsorship (700+ total attendees at eight different locations around the country): $25,000
www.ALAforVeterans.org/Meetings/Mission-Training
Training for Members
ALA Academy: $5,000 for each individual course | $20,000 for entire ALA Academy
Program Sponsorships
American Legion Auxiliary College Scholarships (38 total scholarships): $145,500
www.ALAforVeterans.org/scholarships
#GivingTuesday Matching Gift Donor: $10,000+
www.ALAFoundation.org/GivingTuesday
Department Leadership National Conference Sponsorship
(200+ attendees comprised of department and national leadership)
www.ALAforVeterans.org/Meetings/Department-Leadership-National-Conference
Opening Night Dinner and Kick-Off Session: $7,500
Reception or Breakfast Opportunities available: $5,000
One-page ad and one month ALA eNews ad: $9,305
www.ALAforVeterans.org/magazine
• Auxiliary magazine is distributed to all 600,000 ALA members, plus U.S. Department of Veterans Affairs Medical Centers and American Legion posts
• ALA eNews is distributed to more than 137,000 subscribers
One-page ad and additional approved editorial content: $15,000
• Sponsor’s logo and name will be featured on opening page
• One month ALA eNews ad
Two-thirds page ad: $6,000
Half-page ad: $4,250
One-third page ad: $3,250
One-sixth page ad: $1,500
Development Division
Phone: (317) 569-4500
